As part of the UAE’s ongoing commitment to Polio eradication, Image Nation was commissioned to commission a short film to explain the impact of impact of polio, to raise awareness of the disease and its prevention, for the Pakistani expat population in the UAE.
The UAE and Pakistan have shared a close relationship for many years, and H.H Mohammed bin Zayed bin Sultan Al-Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces is committed to supporting polio eradication in Pakistan. The UAE Pakistan Assistance Program recently launched a vaccination campaign aimed at reaching over 3.5 million children in Pakistan.
‘Leap of Faith’ was screened on various forums to reach the UAE’s Pakistani diaspora,
As well as ‘Leap of Faith’, Image Nation created a series of short films to showcase the progress the vaccination campaign has achieved, and continue to raise awareness of the disease and its prevention.